From Startup to System Change
AI-generated image illustrating woman working in a retail factory in a large retail warehouse. Created using Runway on June 25th, 2025
Core Story:
This case study chronicles the evolution of a startup navigating the complexities of scaling and implementing system-wide changes. It highlights the challenges faced, strategies employed, and the insights gained during the transition from a nimble startup to a more structured organization.
Key Artifacts:
Medium article: From Startup to System Change
Metrics / Outcomes:
High-level insights on operational shifts, leadership approaches, and system changes
Narrative Highlights / Voice:
Emphasis on the importance of adaptability and continuous learning
Challenges of maintaining startup culture during scaling
Reflections on balancing innovation and standardization
Key lessons on leadership and change management
Reflection / Next Steps:
The initial phase of transformation has provided valuable insights into the dynamics of scaling. Moving forward, the focus will be on refining processes, enhancing cross-functional collaboration, and fostering a culture that embraces both agility and structure.
Version Reference / Link:
V1_20250922 | Full Case Study on Medium
Version Reference / Link:
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09/22/2025
Initial version summarizing the transition from startup to system change, key insights, and lessons learned.
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TBD
Brief description of updates, new artifacts, metrics, or insights added.
Link to V2 page or updated artifacts
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TBD